Petition to the Academy of Nutrition and Dietetics – #RepealTheSeal

I am participating in the #RepealTheSeal campaign to show my disagreement with the Academy of Nutrition and Dietetics' recent decision to allow the Kids Eat Right logo onto food packaging.   I invite my fellow colleagues and bloggers who share this opinion, or who support this campaign, to also post this Open Letter on their own blog, to sign the petition at change.org, and/or to use #RepealTheSeal hashtag via social media.

I am participating in the #RepealTheSeal campaign to show my disagreement with the Academy of Nutrition and Dietetics’ recent decision to allow the Kids Eat Right logo onto food packaging.
I invite my fellow colleagues and bloggers who share this opinion, or who support this campaign, to also post this Open Letter on their own blog, to sign the petition at change.org, and/or to use #RepealTheSeal hashtag via social media.

March 16, 2015.  To Mary Beth Whalen, President Sonja Connor, leadership at the Academy and the Kids Eat Right (KER) Foundation:

As long-time members and proud supporters of the Academy of Nutrition and Dietetics (AND), we are dismayed, shocked, and saddened by the blog post in last week’s New York Times. The piece (http://well.blogs.nytimes.com/2015/03/12/a-cheese-product-wins-kids-nutrition-seal/?_r=0 – ) reports on the KER Foundation’s Nutrition seal— a seal that the Academy states was not an endorsement of the product, but is an indicator of the brands that support Kids Eat Right.

As dedicated Registered Dietitians/Nutritionists and food and nutrition experts, we are protesting the Academy’s position to allow the Kids Eat Right logo on Kraft Singles, as well as the possibility to allow any future implied endorsement of any product by AND for the following reasons:

Flawed Understanding of the Marketplace

We wholly reject the rationale that the Academy used in their formal press release to defend the nature of the relationship between Kraft and the Academy. A logo on a product label is an endorsement, an alignment, and recognition of a paid relationship. Simply stating otherwise in a press release, no matter how emphatically, doesn’t change this fact. Rather, AND’s actions illustrate how profoundly out of touch AND is with business principles, which has put our professional integrity and credibility at risk. It is also a decision that is out of touch with members’ values.

Failure to Provide Transparency to AND Members and Consumers

We work hard to provide full transparency in all of our own business relationships, and we expect the same from the Academy. Failure to be transparent about ANDs actions violates the Academy’s own Ethics Policy, which calls for the highest standards of honesty and integrity, and for members to not engage in false or misleading practices of communications.

Actions Requested of the Academy: #RepealtheSeal

We ask that the Academy make available to its members, the media and the public the following:

  • We ask for full transparency regarding the process of approval to allow the KER logo on the Kraft product— including the names of those involved, the meeting minutes of the discussion, and Board’s vote on this issue.
  • We ask for full disclosure of the terms of the financial agreement between KER Foundation and Kraft. We also request full transparency regarding the status of future agreements under consideration for use of our Logo.
  • We ask the Academy to provide their plan for the discontinuation of this specific relationship with Kraft and removal of the KER logo off Kraft Singles product packaging.

Academy members deserve strong leaders who will protect the integrity of the Registered Dietitian/Nutritionist credential. This latest action is an embarrassing misstep that must be corrected swiftly in order to prevent further damage to the RD/RDN brand and to the Academy.

Sincerely, Rachel Begun MS, RDN Kate Geagan MS, RDN Regan Jones, RDN Registered Dietitian/Nutritionists colleagues listed at change.org

Advertisements

About thisRDeats

A mix of realism, humor, tips and delicious recipes. I am a mother, wife, passionate sewer and registered dietitian. I want to show people that food is medicine and getting back in the kitchen is the key to health. I love everything about food: gardening, shopping, cooking and most of all, EATING! Notice that "dishes" isn't on that list.... Food isn't perfect. It nourishes our minds, bodies and souls! As a blogger, journalist, speaker and broadcast professional, I enjoy talking about food and nutrition for websites, television, radio, magazines, and newspapers. I also work with companies to provide customized nutrition education and recipe development.
This entry was posted in Uncategorized and tagged , , , , , , . Bookmark the permalink.

4 Responses to Petition to the Academy of Nutrition and Dietetics – #RepealTheSeal

  1. Pingback: Marie Spano, MS, RD, CSCS, CSSD | Should the Academy of Nutrition & Dietetics Endorse Specific Foods?

  2. Cheri says:

    I signed the petition and passed it on as well last week. This may be the end of my relationship with AND as I have had concerns about their relationship with large food industries for awhile. It is hard to stay unbiased when they are giving you money – 2.3 million recorded in last budget. This saddens and angers me.

    Like

  3. Pingback: Should the Academy of Nutrition & Dietetics Endorse Specific Foods? | Performance Nutrition

  4. Kelly Van Sickle says:

    WOW talk about buying an endorsement!! Shame on them!! It gives parents a false impression of the product. Wish I could sign the petition as a concerned parent!

    Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s